NISSAN

The time has come for me to sell my beloved 1996 Maxima, a faithful car that now has to go. Of course, I can't send it off without a proper goodbye. So in my spare time I decided to make this little ditty. Because marketing. Visit my personal website at: www.IkonikFilms.com Music: Richter: Recomposed by Max Richter: Vivaldi, The Four Seasons - Summer 3 Vivaldi, The Four Seasons - Summer 3

MY ONLY INTENTION WAS to have some fun while selling my car. My skillset and love for car commercials is what drove my desire to offload my 1996 Nissan Maxima.

The spot went on to become viral and hit over 2.5 Million views. ADWEEK and MotorAuthority featured the commercial spot and the vehicle was eventually purchased by Nissan North America.

From the ADWEEK Article:

Aker's minute-long video, the centerpiece of his ad blitz, mixes color and black-and-white footage in an homage to almost every luxury automaker cliche. Note how the camera lovingly caresses the hood held in place by a ratchet strap and the well-worn, copiously taped upholstery. The spot-on, British-accented narration explains how 'this vehicle can guarantee it will get you from point A to B … most of the time.'

Written, Directed, Shot by Luke Aker